Pharm 2 Table, 2015. It starts here.
I knew I wanted to be a pharmacist since I was in high school. I entered into the profession just as the sea change in health care was on the horizon. Baby boomers were no longer booming but looming. “Biotech” was morphing into “Life Science” and redefining its relationship to Wall Street. Independent pharmacy was faced with the choice of being either Mom&Pop Mart or Wal-Mart. And I, as a fresh-faced wanna-be pharmacist, first heard how in the new health care landscape we “didn’t have a seat at the table.”
Now it’s 2014. Healthcare has changed. Tremendously. The genome has been mapped. Hyper-personal treatment regimes are only a few steps away. Doctors are digitized. Agree or not, access to quality health care is now considered a “right.”
And now as a tenured pharmacist in this new world I hear colleagues making the observation that, “we don’t have a seat at the table.”
How is it that health care, a profession in which we are such a fundamental component, has changed so dramatically so rapidly, yet we are spouting the same complaint we had a decade ago? We “don’t have a seat at the table.” Even our gripes are antiquated.
Well, instead of commiserating while others enjoy the appetizers, it’s time we pulled up our chair and made our own place.
That’s why we’re organizing the Pharm2Table Summit, 2015.
Pharm2Table 2015 will focus on stimulating conservation and actionable direction in three key areas:
1) Legislation – involve NCPA, APhA … Local chapters, government officials, organizations. It’s all well and good to push favorable policy at the federal level but the real opportunity for independents is at the state level. We’re all fearful about “opening up” state level legislation but the fact is while we’re mildly satisfied with our operating environment the bigger system is phasing us out. We need to be at the same table as the people who make the policy that regulates us.
2) Healthcare – sounds general but we are the missing link. We are the disconnect between patients and healthcare. Decrease hospital readmits, transition to become health coaches, formulate preventative plans, increase adherence, etc. Fact is the retailization of the pharmacy profession has us all thinking more like clerks and less like doctors. We need a serious attitude adjustment and be willing to publicly and professionally make this adjustment. And we need to be at the same table as those who we think should think consider us peers in the healthcare environment.
3) Community – the family table. Decrease fear of meds, revalue our position and accessibility via community events, health fairs, marketing, and new media. If we want our profession to be considered a true healthcare provider, we need to embrace the PRECEDE-PROCEED holistic model. Yes, that means we have to “get out there.” We need to help ourselves and engage others. After all, who wants to be stuck at the table in the corner? We want our place at the big table!
We can’t hope to have a prominent place in the future of healthcare if we don’t take an active part in shaping it. The future doesn’t belong to those who sit idly by and hope to be consulted. It belongs to those who act. The time for action is now. So to earn our seat at the table, we need to organize, strategize, and most importantly act.
That’s why we’re organizing the first ever Pharm2Table Summit in 2015. The goal is to set a clear path to ensure that we do have our spot at the table we deserve, but also that we help shape the menu and prepare the fare.
Interested in being a part of the Pharm to Table 2015 summit? Let us know.
It will be great to have a seat at the table. And yes, we’ll use our manners.